Xersol
Build in Public

Day 1 Building Xersol: Why Your Abandoned Ideas Deserve Better

Haris
#buildinpublic#xersol#startup#execution#ideas

I launched something that’s been eating at me for months. Not another SaaS tool or AI wrapper - something that actually matters.

Xersol exists because brilliant ideas shouldn’t die from neglect.

After watching countless “we should build this” conversations turn into nothing, I realized the problem isn’t lack of good ideas. It’s the gap between inspiration and execution. Domain experts have revolutionary insights but no tech infrastructure. Developers have skills but no market knowledge.

That gap is where great companies should be born - and where they usually die instead.

The Logo Democracy Experiment

Here’s something I didn’t expect from Day 1: my friends became my instant focus group.

I designed 4 logo options and couldn’t decide. So I WhatsApp’d 20 close friends with a simple message: “Which logo works best?” with a PDF attached.

Got back a notes app full of star ratings. Democracy worked.

Reminder: Your network wants to help you build. Just ask them.

Most of us build in isolation when we have advisors in our contact list. Your friends aren’t just cheerleaders - they’re your first market research team. Use them.

What We’re Actually Building

Xersol isn’t another startup studio or consulting firm. We’re an execution infrastructure for ideas that deserve to exist.

The model is simple:

  • You bring domain expertise and industry insight
  • We bring complete execution: tech development, marketing, funding pipeline, engineering teams
  • We build together with shared risk and shared reward

No 6-month discovery phases. No corporate bureaucracy. Just building.

The Foundation Work Nobody Talks About

Day 1 reality check: $125 spent on domain and hosting. Hours choosing color schemes. CSS still being annoying in 2025.

This isn’t the glamorous part of building, but it’s the necessary part. Foundation work isn’t sexy, but it’s what lets you move fast when opportunities come.

Tomorrow the landing page goes live. Then real partner conversations begin.

Why Pakistan, Why Now

Every week I see brilliant minds discussing world-changing ideas over chai. Then nothing happens. Not because the ideas are bad, but because execution infrastructure doesn’t exist.

We have everything needed to build global unicorns - talent, hunger, market insights. We just need to execute on it.

Xersol is my bet that geography doesn’t limit greatness. That the next unicorn is sitting in someone’s notes app right now, waiting for someone to take it seriously.

The 30-Day Public Build

Building in public terrifies me. But that’s exactly why I have to do it.

Public accountability turns fear into fuel. When people are watching, abandoning the project becomes impossible. My anxiety about failing in front of others becomes the thing that prevents failure.

30 days to prove the model works. No extensions. No excuses.

What’s Next

Day 2: Landing page launches and partner outreach begins. Day 7: First partnership conversations. Day 30: Proof of concept or back to the drawing board.

This isn’t about building another company. It’s about proving that abandoned ideas can become thriving businesses when the right execution infrastructure exists.

For the Right Ideas, We Go All-In

We’re not for everyone. We’re not interested in every idea that walks through the door.

But for concepts that make us think “why doesn’t this exist yet?” - for domain experts who see problems others miss - for ideas that deserve execution infrastructure - we bet everything.

If you have an idea collecting dust, one that keeps you awake at night because you know it could change everything, let’s talk.

Because the world has enough abandoned ideas. It needs more executed ones.


Following the build? Connect with us on LinkedIn or Twitter. Day 2 update coming tomorrow.

Ready to execute your idea? Contact us - response time within 24 hours.